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Advertising Rates & Deadlines
ALL ABOUT HOMES BC is a wholly owned division
of GAIDA Enterprises producing special magazines website - radio
/ television & custom home shows for the residential construction
industry in the Province of British Columbia.
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Editor/Publisher
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Gail Ferrier
GAIDA Enterprises
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604.931.4056
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Sales Manager
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Mark Bowen
Broadbased Marketing Inc.
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604.420.7210
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Design/Production
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Shelby Wolfe
Howlin' Wolfe Productions
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250.763.9653
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Distribution
- 4 times each year total 25,000 per issue
- VIP Mailing to 7,500 real estate and construction industry
companies in BC
- Consumer Copies through specialty events like Home Shows
& Show Homes; Financial Institutions; Real Estate Company
offices; Associations / Institutions; Relocation Specialists;
Chambers of Commerce
Regular Features
- Profile Pages - Builder Profiles & Feature
Homes
- Innovative Building Solutions - Products &
Services
- Renovations That Work
- Energy-efficient - Energy-Efficient Environmentally
Friendly & Sustainable Housing Initiatives
- Dollars & Sense - Maximizing Your Home's Value
- Crossword Puzzle - lead retrieval ad/editorial
component
- The Final Word - an (op/ed) opinion editorial piece
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All About Homes BC is strategically organized
into 4 specific, feature sections:
- Builder Profiles & Feature Homes;
- Innovative Building Solutions - Products & Services;
- Renovations That Work;
- Energy-efficient, Environmentally Friendly & Sustainable
Housing Initiatives. Each section features relevant articles
and tips for planning the home of your dreams.
Specifically designed to fill the void for an independent,
comprehensive resource of BC’s Residential Real Estate
& Construction Industry Marketplace.
The editorial mandate is to provide accurate, practical and
motivational information to consumers and the building industry.
To ensure that articles are factual and credible, leading
home industry institutions and associations are actively involved
in the editorial process.
WE SUPPORT YOUR MARKETING EFFORTS!
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Deadlines and Ad rates
DEADLINES
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Ad Space
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Copy
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Issue Date
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Fall 2003
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October 2003
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Sept. 22, 2003
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Sept. 30, 2003
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Oct. 15, 2003
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Winter 2004
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February 2004
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Jan. 23, 2004
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Jan. 30, 2004
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Feb. 16, 2004
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Spring 2004
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April 2004
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March 29, 2004
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April 2, 2004
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April 15, 2004
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Summer 2004
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July 2004
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June 25, 2004
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July 2, 2004
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July 15, 2004
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Fall 2004
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October 2004
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Sept. 27, 2004
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Oct. 1, 2004
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Oct. 15, 2004
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Guaranteed Position: 15% on any size ad
*Full pages only - Guaranteed position
** Will always be stacked together
Specialty Products:
New Product Showcase (set format) 8 on a page 1 photo plus heading
& text with contact info $325.00 each - one time only.
Material Guidelines
All materials produced are in a PC format. Howlin’ Wolfe Productions
uses the following software titles: QuarkXpress, Adobe Illustrator
& Adobe Photoshop. PLEASE NOTE: Materials created within a Macintosh
format cannot be used and must be submitted in a high resolution
PDF. Materials supplied digitally MUST include ALL Fonts, artwork
and images used in the production of the advertisement. Files can
be received via CD-ROM or e-mail. Files e-mailed must be compressed
using either Stuffit or WinZip and must include a pdf of what the
ad is to look like. Advertisers will be billed for graphic services
to make materials press-ready. All images are to be received in
a TIFF format, in CMYK colour or grayscale and a minimum 300 dots
per inch resolution.
Full graphic design services are offered. Advertising rates do
not include production charges. Production work or corrections made
on materials supplied by the advertiser will be charged to the advertiser.
Changes or alterations to approved ads will incur production charges.
Please direct any questions about materials to Shelby Wolfe at 250-763-9653,
e-mail: shelbywolfe@shaw.ca, address: 1230 Ethel Street, Kelowna,
BC V1Y 2W5
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